Estimating and Pricing Strategies

Pricing has the single largest impact on a company’s bottom line. However, many managers treat pricing as a tactical problem to cover costs and in the process lose customers and undermine profits. Estimating and pricing products and services requires a strategy built upon insight, analysis, and judgement. This program is designed to provide leaders with the necessary tools and skills to create and implement a strategic pricing method that considers buyer behavior, profit optimization, and the organization’s overall operating model.

Course Details

Coltivar Group: Strategy, Finance, Leadership Consulting

Target Audience
Senior Level Management & Owners
(Small Companies)
Middle Management

Coltivar Group: Strategy, Finance, Leadership Consulting

Course Materials
EPS workbook
Promotional Items

After Attending Participants Will:

  • Gain a foundational understanding of external drivers and how to use metrics to identify their market share.
  • Identify their Perfect Client and understand their circumstances, motivations, needs, and passions.
  • Understand how to calculate customer acquisition costs.
  • Be able to lead their organization towards value maximization and gain a competitive advantage in the marketplace.

Upcoming EPS Courses

Upcoming Calendar of Events